A new generation of meats and cheeses made entirely from plants | Weekly Blink 02
Quote, I’m pondering: Profit is proof that people value your offering. Loyalty is proof that people depend on your offering. Referral is the proof that you’ve impacted the life of customers through your offering. -@Kunal Shah
An observation I’ve made lately: The word “Free” actually works. It will indeed rewire your brain in a way you cannot resist to take actions but is applicable only when you are being offered.
Person I’m studying: David Ogilvy, a legendary figure from the 90s popularly known as “Father of Advertising” His works continue to have a tremendous impact on the advertising industry, thanks to the four elements that defined his work: emphasis on the ‘Big Idea’, achieving professional discipline, valuing the importance of research, and delivering actual results for his clients.
One thing that moved me this week: A video from youtube “Take Out the Toxins from Your Body | Subah Jain.’’ It was a total change in perspective. It made me realize how injustice we do to our body in a day to day life. A perfect example of “Less is More”. And she is fantastic, do watch.
A startup I found really interesting: Impossible Foods. Impossible Foods is developing a new generation of meats and cheeses made entirely from plants. Yes, meat from plants. Interesting stuff going all around. Hail R&Ds. (impossiblefoods.com)
Thanks for reading. I hope you found this helpful.
Your Friend,
Riten
