How to start marketing your product literally at zero | #DailyBlink65
Most of us are at times stuck at the mental dogma on how to market our product once when their building is over.
We usually forget that the internet has brought an abundance of opportunities living today in the whole history of mankind.
Say, for example, recently I was discussing about one of my friends who is willing to launch an eComm store.
Without even spending time & money on building the store to sell the products, he can at least create a social media handle of the brand and start creating stories around it to establish trust among his target market.
Some I know already
Some of the brands I know on KiwisMedia, literally started this way and actually started taking orders from DM of Instagram, later they started integrating with other platforms like Etsy, Gumroad to build their store of products. Not necessarily it will give them sale but it will ensure that they are at least not fake and are trying to sell their products genuinely.
It’s really hard to find people's passion for the work. Most of the pseudo passions are from all the startup porns written on different blogging platforms, this is why the passion dissipates with time and slowly it take into different forms.
Having an idea you can simply test it out by being on social media and start creating awareness about your products to the people, at least this will make sure that you are getting feedback from the real audience.
Startupporns on funding news
Blogs and published articles on some platform has painted a rosy picture among this new generation of social media internet aspiring entrepreneurs. All they now think of is securing funds for their idea without building on their own capability first.
One has to understand that, the funding can just leapfrog the growth of their idea. It merely won't create genuine demand among the users, cannot bring maturity in the idea and the team working on it.
Free tools you can start using once you have an idea:
Facebook, Instagram, Twitter, Pinterest, LinkedIn
Gmail, Yahoo
Dropbox, Box, Mega
Medium.com, Blogger, Tumblr, Write.as
Google Doc, Google Slide, Google Sheet
Skype, Hangouts
Buffer, Hootsuite
SEMRush, Ubbersuggest, GT Metrics
Canva, PicMonkey, Kapwing
SurveyMonkey, Typeform, Google Form
Asana, Notion, Slack, Google Keep
Etsy, Gumroad
Mailchimp, SendinBlue, EmailOctopus
I’m sure there are a lot more and I cannot literally compile the whole list of it as we all know each day a new product is being pumped into the market.
All of the above won't matter until you have a passion for your product. You cannot, however, buy, outsource or manufacture that. Whatever you do today literally creates a perception about you. You work speak volume about you.
Don’t just create, Document it
— Gary Vanerchuk
Give up your excuses and start building and documenting them right from today.
